The Archive
Brand Environment Archive
Selected work from Pablo Rodriguez’s international career in Brand Design, Retail Design and Global Store Development across Europe, the Americas and Asia — connecting creative direction with engineering, manufacturing and commercial performance.
The archive spans work for adidas, PUMA, Tommy Hilfiger and Pepe Jeans London, leading international teams across retail concepts, store development, value engineering, fixture manufacturing and global rollouts. Working directly with factories and regional teams, transforming brand identity into scalable, cost-effective retail environments without compromising brand integrity.
Also included is consultancy for The Estée Lauder Companies’ Shanghai team, covering design, concept engineering and manufacturing development for its multi-brand exhibition at the China International Import Expo (CIIE).
This experience shapes ro3gz today — an independent design and engineering studio creating brand environments and products, including the RO1 Chair, winner of the German Design Award 2025 – Excellent Product Design – Furniture.
Project information available on request.
TOM FORD — concept engineering for the China International Import Expo (CIIE), Shanghai